First, you have to figure out what freelance PR jobs are going to involve. When you are working PR jobs, you are making sure that the public views your client in a certain way. This may require you to write press releases, hold press conferences, and instruct the media to say or do certain things. No matter what type of client you are working for, you and you alone will be responsible for the way that your client is seen in the eyes of the public. This can be a lot of pressure, and working as a PR professional can be a tough job. However, if you are good at what you do, you'll find that it can be a fun job and that you can be very successful with it. Most of the time people in PR jobs work for a PR firm. They work for multiple clients and make sure that their clients are viewed by the public in the desired way. You may end up working for more than one major client, and you may have other PR agents who are sharing your clients with you and who are working with them in the same way.
However, all of that changes when you are doing freelance PR jobs. You are no longer working for a firm, which means that all of the work that you are doing revolves around you and you alone. It is you who is going to be in charge of what happens with your clients. You will be the only PR representative for that client, and you won't have any coworkers to fall back on. This means that if something goes wrong you will be the one who has to deal with it. This can be stressful and strange for you, because it does mean that you will have to work hard to ensure that each of your clients is given the right treatment. Also, if there is something that comes up which you are sure you can handle, you may not end up having the support that you would have had if you were working with a firm. This is important to remember because although going on your own can be good for you financially, it can also be hard. You will have to do everything on your own, and it may be difficult.
There are many things that you will want to think about when you are looking at doing freelance PR jobs in different markets. You must decide what you will charge for your services, which will make sticking to those prices much easier. You can set your rates for PR work, and then the client will need to pay you the rates in order to get the PR work done. Also, without a firm and without having a boss to report to, you will be able to get all of the profits and won't need to share with a firm. This is another reason why some people decide it is a good idea to go on their own and seek out freelance PR jobs.
