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Job Details

Marketing Communications Associate

Chula Vista, CA

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Hours Per Week:
Under the direction of the responsible administrator, develop and execute communications and marketing strategies and related activities in support of the College’s Career Education (Career Technical Education) programs and events. REPRESENTATIVE DUTIES: Draft and edit news releases, speeches, op-eds, newsletters, columns, letters to the editor and public officials and advertising copy; coordinate District press clips; plan, execute and staff activities for the District, including set-up and advance for activities; attend on- and off-campus meetings and activities related to assigned duties; coordinate and implement marketing initiatives designed to attract students to District programs and generate community support for College endeavors; identify marketing opportunities for the College, develop promotional campaign budgets, themes and schedules; coordinate production of College promotional materials in print and electronic formats; gather information, plan and prepare advertising content for a wide range of media, including print, broadcast and the Internet, and communicate with media advertising representatives; arrange and coordinate the purchase of advertising space and time; help develop and coordinate content for the College Web site; advise and assist with marketing initiatives on behalf of the College foundation; perform related duties and responsibilities as required, including assist with the management of the office’s budget.
Knowledge & Abilities:
Principles of communications, journalism, advertising and marketing; techniques of preparing, producing and disseminating information; elements of publication production, including printing; correct English usage, grammar, spelling, punctuation and vocabulary; principles and techniques of desktop publishing and related technologies; principles of interviewing, editing and proofreading; interpersonal skills using tact, patience and courtesy; oral and written communication skills; record-keeping techniques; digital technology as a marketing tool, including portable devices and social media; District organization, operations, policies and objectives. MUST HAVE ABILITY TO: Perform specialized marketing duties related to assigned area; speak and write in a clear, concise, correct and effective style; discuss marketing projects and activities with administrators, faculty, staff and students and develop appropriate activities; analyze information accurately and adopt effective course of action; view and evaluate promotions communications content from a number of alternative perspectives; conduct advance planning, including site visits and coordination with participants for upcoming video/multimedia features; plan, script, and storyboard video/multimedia projects based on District priorities; provide editing and post-production of video/multimedia projects; prepare and issue finished video/multimedia projects via District websites, via social media, and other channels; operate digital cameras and take photographs for publications, web sites and public relations materials; prepare photos for use online and in publications. Coordinate with external professional photographers as directed; meet schedules and timelines; communicate and negotiate effectively with media space sales representatives; work with faculty, staff and students and the public from diverse ethnic and socio/economic backgrounds; work independently; train and provide work direction to others, including student workers and interns; articulate clearly and effectively; work confidentially with discretion; maintain a productive pace in an active work environment; work with and exhibit sensitivity to and understanding of the diverse racial, ethnic, disabled, sexual orientation, and cultural populations of community college students; communicate clearly and concisely, both orally and in writing; establish and maintain effective working relationships with those contacted in the course of work.
Education & Experience:
Any combination equivalent to:
Bachelor’s degree in journalism, marketing or communications and at least three years of professional communications experience. The ideal candidate will be an excellent writer, editor and multimedia specialist with a proven ability to work in a fast-paced environment, develop innovative new media strategies and build strong relationships with traditional media. Government or public agency experience desirable.
Minimum Qualifications (Faculty and Academic Administrator Positions Only) Desired Qualifications: Licenses and Other Requirements: Working Conditions:
The conditions herein are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions. Environment: Work is performed primarily in a standard office setting with frequent interruptions and distractions; occasionally travel from site to site; extended periods of time viewing computer monitor; possible exposure to dissatisfied individuals. Physical: Primary functions require sufficient physical ability and mobility to work in an office setting; to stand or sit for prolonged periods of time; to occasionally stoop, bend, kneel, crouch, reach, and twist; to lift, carry, push, and/or pull light to moderate amounts of weight; to operate office equipment requiring repetitive hand movement and fine coordination including use of a computer keyboard; and to verbally communicate to exchange information. Vision: See in the normal visual range with or without correction. Hearing: Hear in the normal audio range with or without correction.
R. 29, Step 1-6, $4,717.00-$5,738.00 per month. Initial placement for external applicants is Step 1. An excellent benefits package which includes medical, vision, dental, retirement, vacation, generous sick leave package, and life insurance is available for the employee and eligible dependents.
Salary Schedule: Classified Bargaining Unit Work Schedule:
8:00 a.m.-5:00 p.m. (Approximately).
Work schedule may be adjusted to meet the needs of the office and additional evening and weekend hours may be required. Successful candidate may also need to be accessible via communication device.
Successful candidate may be assigned to any of the campus sites (Chula Vista, National City, Otay Mesa, and/or San Ysidro).
Start Date:
As soon as the successful candidate is identified and following the subsequent governing board approval. Screening Deadline:
All application materials must be received on-line at ****Position is open until filled. Applications received by the first screening deadline of 11:59 p.m. on Friday, August 17, 2018 are guaranteed to be reviewed by the selection committee. Any application received after the deadline is not guaranteed a review.
Tentative Timeline (Subject to Amendments):
July 26, 2018 :
Position advertised; District receives applications
August 17, 2018 :
Initial screening deadline for guaranteed consideration. Position is open until filled.
August 20-September 7, 2018 :
Reviewing of applications.
September 10-14, 2018 :
Search Committee interviews candidates
October, 2018 :
Employment start date pending Governing Board approval.
Open Until Filled Yes Required Applicant Docs Cont'd **MEMBERS ONLY**SIGN UP NOW***. Online Application Supplemental Application: Marketing Communications Associate Supplemental Application Special Instructions to Applicants: REQUIRED APPLICATION MATERIAL:
Sample Writing-Please provide 2-3 press releases you have written and provide information on the placement of the story in media.
Equivalency (Academic Faculty Positions Only)
If you do not possess the exact degrees listed above under MINIMUM QUALIFICATIONS or if you anticipate receiving the required degree prior to the start of the assignment, please complete a “Supplemental Equivalency Application” available from the SWC Human Resources Web page (****You will need to complete and upload this form with your online application.
Foreign Degrees:
Foreign degrees require an evaluation for United States equivalency from an agency having membership with the National Association of Credential Evaluation Services, Inc.
Transcripts issued outside the United States of America require a course-by-course analysis with an equivalency statement from a certified transcript evaluation service verifying the degree equivalency to that of an accredited institution within the USA. This report must be attached to your online application at the time of applying.
For your convenience, we have provided the NACES (National Association of Credential Evaluation Services) membership list to assist you in complying with this requirement; click on the Helpful Job Tips link on the navigation bar. You may use any other certified transcript evaluation service at your disposal.
Additional Information:
We regret we are unable to accept faxed, e-mailed, mailed, or hand delivered application materials. Only complete application materials submitted through SWC online system will be accepted. To complete and submit your application for this position, please visit our online employment website at ****All required information must be submitted online before the review date and time indicated on the job posting.
A confirmation number will be assigned if your application packet has been successfully submitted. Assistance with the online application process is available through the Human Resources Office at 900 Otay Lakes Road, Chula Vista, CA 91910; tele**** or e-mail to ****.
It is the sole responsibility of the applicant to ensure that all application materials are received by the review deadline date. A separate, complete application packet is required for each position for which you are applying for. All materials included in your application packet become District property, will not be returned, will not be copied, and will be considered for this opening only.
Candidates selected for employment with Southwestern Community College District must be fingerprinted by an electronic fingerprinting service (i.e. LiveScan) within 10 days of employment; provide clearance of tuberculosis (dated within the past 4 years and renewed every four years as a condition of continued employment) within 60 days of employment; provide proof of eligibility to work in the United States.
In addition to the above, for Faculty/Administrator positions (only), successful candidate must submit official (sealed) college transcripts confirming date degree conferred and/or a valid CA Community College Credential.
Reasonable accommodations will be provided to candidates with verified disabilities. Accommodation requests should be made at the time the interview appointment is scheduled.
As an Equal Opportunity Employer and in compliance with the Americans with Disabilities Act, Southwestern Community College District will make reasonable accommodations for individuals with disabilities.
The Southwestern Community College District shall not discriminate against any person in employment or in any program affiliated with the District on the basis of age, ancestry, color, ethnic group identification, national origin, religion, race, sex, sexual orientation, physical or mental disability, veteran status, or on the basis of these perceived characteristics, or based on association with a person or group with one or more of these actual or perceived characteristics.
Notice of Availability of the Annual Security Report – **MEMBERS ONLY**SIGN UP NOW***. is committed to assisting all members of the community in providing for their own safety and security. The Annual Security Report is available on the SWCPD website at ****If you would like to receive a hard copy of the Annual Security Report which contains this information, you can stop by the SWC Police Department or you can request that a copy be mailed to you by calling (619) 482-6390.
The report contains information regarding campus security and personal safety including topics such as: crime prevention; public safety authority; crime reporting policies; programs to prevent dating violence, domestic violence, sexual assault, and stalking; the procedures the College will follow when one of these crimes is reported; and other matters of importance related to security on campus. The report also contains information about crime statistics for the three most recent calendar years concerning reported crimes that occurred on campus; in certain off-campus buildings or property owned or controlled by the College or a recognized student organization; and on public property within, or immediately adjacent to and accessible from the campus.
This information is required by law and is provided by the SWC Police Department.
Drug and Alcohol Abuse Prevention Plan (DAAPP) – More information about the DAAPP, including the Drug Free Environment and Drug Prevention Program Policy and Procedure and Biennial report can be found in the Health and Safety Section of the campus Consumer Information page ( ****

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