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Job Details

Media Supervisor Post Consumer Brands

Company name
Spark Foundry

Location
New York City, NY

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Job Description

The Media Supervisor will focus on

servicing clients in the creation, execution and monitoring of media plans to secure the best investment options in a variety of mediums to maximize clients’ reach to targeted consumers for a top retail brand.

The ideal candidate for this position will be a thoughtful decision maker who loves data and has the proven ability to lead strategic planning initiatives including deck writing, budget and channel allocation and audience development.  This is an energetic, collaborative team that manages an analytics-driven retail client at the forefront of data usage to inform decision making as they continue to grow and evolve their brand.

SPECIFIC RESPONSIBILTIES 

Own tactical plan development, recommendation building and negotiations across their respective channels 

Collaborate with Technology Activation team on data collection strategies 

Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development 

Analyze data to inform purchase and channel allocation 

Develop guidelines & budget allocations 

Lead strategic planning initiatives including deck writing, budget and channel allocation and audience development

Oversee day-to-day campaign execution and is responsible for ensuring campaigns deliver on KPIs

Acts as the channel expert for the team, having heavy communication with the marketplace and developing POVs

Support development of strategic approach and experience design by delivering channel ideas and providing the link to reality of historical performance and in-market opportunities

Responsible for management and development of Associates

Job Requirements:

Qualifications

Bachelor’s degree, preferably in marketing, advertising, communications, applied mathematics, consumer insights or related field

4 years experience in Media Strategy/Investment 

Knowledge of media channels; Nielsen, IMS, ComScore, MRI, Kantar, Tardiis

Strong quantitative and analytical skills with the ability to detect and translate a story behind numbers/data

Excellent verbal and written communication skills; demonstrated ability to translate and present complicated ideas in a simple, and easy to understand yet inspirational /creative style

Willingness to learn and create solutions that challenge the status quo

Exceptional critical thinking and problem solving abilities with the ability to think unconventionally in proposing solutions

Negotiation and influence skills – steeped in required industry, brand, and competitive knowledge

A proven ability to multi-task and manage multiple projects effectively and work well under pressure to deliver high quality work within tight deadlines

Strong process development skills

An intrinsic passion for new technology/digital gadgets; and utilization of social media tools to engage and inspire new solutions for clients

Proven experience in effectively coaching and developing others

Highly proficiency in Microsoft Office including Excel and PowerPoint as well as other equivalent programs and as appropriate specific industry tools and technology

Additional Information

WHO WE ARE

Throughout our rich history, we’ve taken pride in our ongoing legacy of and commitment to constant evolution. It’s in our DNA to evolve.

By melding the spirit of a startup and the soul of a powerhouse across our business, we aim to bring modern heat to brands – the kind of heat that arises at the intersection of startup and powerhouse; of data and content; of art and science; of old and new.

Energy and innovation fuels our startup spirit, while the unrivaled marketplace clout, exclusive partnerships, and global practice capabilities we have at our disposal as a full-service Publicis Media agency deliver our powerhouse soul for our clients.

We hope you’ll take a few moments to learn more about us, and to begin thinking about how we might put “the power of plus” to work for you (http://www.sparkfoundryww.com/).

Spark Foundry is an Equal Opportunity Employer.

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Company info

Spark Foundry

Company Profile

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