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Job Details

Media Relations Specialist - Corporate Full-Time

Company name
Health First, Inc.

Melbourne, FL

Apply for this job

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Media Relations Specialist - Corporate, Full-Time','036567','!*!To be fully engaged in providing Quality/No Harm, Customer Experience, and Stewardship by: developing and managing creative, cost-effective marketing communications strategies for Health First Inc. and its affiliates primarily achieved through a focus on media relations and coverage.Develop press releases, backgrounders, fact sheets, and articles, managing the distribution, placement and tracking of media coverage.Manage crisis communications; be on-call to respond to media inquiries after-hours.Effectively identify and use information technology such as market research and the internet for strategic planning and implementation of media relations' initiatives.Produce quarterly internal magazineMonitor and respond to internal inquiries via intranet toolCoordinate video and photo shootsManage media relationships, maintaining corporate information and providing communications support for key events and initiatives.Responsible for the generation of ideas and placing stories with key media, serving as media liaison by responding quickly, knowledgeably and accurately to media inquiriesUpdate news section of websiteProactively seek media stories throughout the organizationCoordinate media stories as directed by manager and/or directorManage projects as assigned by manager and/or directorDevelop, deliver, and manage a media relations program that supports the departments and facilities throughout Health First.Compile data for monthly media monitoring report','!*!Bachelor’s degree in marketing, business, advertising/public relations, or related field.Minimum three years progressive experience in media and public relations or related field, preferably in health care. Strong orientation toward achieving personal, departmental, and corporate goals and objectives.Strong orientation toward achieving personal, departmental, and corporate goals and objectives.In-depth knowledge of marketing principles and strategies.','Marketing','Health First, Incorporated','United States-Florida - Brevard County-Melbourne','','Full-time','8:00 am - 5:00 pm','8:00 am - 5:00 pm','Associate','Media Relations Specialist - Corporate, Full-Time

Company info

Health First, Inc.
Website :

Company Profile
Health First also works together with other organizations and physicians in our community. Health First donates to the Brevard Health Alliance that provides healthcare services to thousands of underinsured or uninsured Brevard residents who are otherwise unable to pay for healthcare services. Our associates are also actively building a healthier community through volunteering for organizations dedicated to preventing and treating health concerns such as cancer, diabetes, and heart disease. We’re also proud of our associate's charitable giving plan, EAGLES (Every Associate’s Gift Leaves Everlasting Spirit), that promotes tissue and organ donor awareness, provides dental services for Brevard Health Alliance patients, and supports the Bright Star Center for Grieving Children & Families.The roots of Health First run deep in Brevard, dating back to 1937 when Brevard Hospital first opened in Melbourne with 27 beds. Now known as Holmes Regional Medical Center (HRMC), the hospital is Brevard’s largest, with 514 beds. Cape Canaveral Hospital (CCH) opened in 1962 with 44 beds, and has since grown to 150 beds. Palm Bay Hospital (PBH) opened in 1992 as a satellite of HRMC with 60 beds. Viera Hospital opened in 2011 with 84 all private, in-patient rooms. Health First was formed when CCH, HRMC, and PBH joined together in August 1995 to create a truly integrated not-for-profit healthcare delivery system and fulfill a common mission of improving the health of our community. The first new services added in the Health First family were Health First Medical Group, opening in late 1995, and Health First Health Plans, opening in January 1996. Since then, we’ve also added, Holmes Regional Trauma Center, VitalWatch- Central Florida's only electronic Intensive Care Unit, Viera Hospital, and many other services to our family.

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