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Vice President Corporate and Public Affairs

Sacramento, CA

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Join the leading public relations agency in the world! Edelman Sacramento has an exciting opportunity for an experienced public affairs communications leader. We are seeking a Vice President for our corporate and public affairs practice, which offers its clients seasoned expertise in public engagement, strategic communications, thought leadership, crisis and issues management, corporate social responsibility, overall corporate reputation management and more. This is a great opportunity to bring your expertise in the corporate and public affairs arena and your understanding of all facets of marketing communications to Edelman!
For over six decades, Edelman has helped to build and position some of the biggest corporate and product brands in the world. Edelman pioneered the concept of public engagement – the intersection of public affairs and public relations that shifts perceptions and changes behavior. Today, Edelman is recognized as a leader in helping clients to engage in constructive social dialogue internationally on some of the most critical issues of the day. We believe that public affairs excellence focuses on building and managing long-term stakeholder relationships that are based on trust. We help our clients navigate their institutional relationships, engage constructively in policy discussions and build meaningful public/private partnerships to drive their solutions for the most important societal issues.
A vice president is responsible for the leadership and overall direction of an account team or group as it relates to client service, staffing, training, organizational development, and quality control. Will work to thoroughly understand Edelman’s various consulting processes/approaches and global capabilities, be able to demonstrate the value of these offerings to clients, and lead all aspects of their planning and execution. Expected competencies include:
Client Service
Serve as the primary or senior contact for clients and oversee program planning, problem solving and strategic counsel
Understand key client industry issues relating to products, product categories, technologies, primary and potential competition and general issues facing the industry
Understand key competitors and their business strategies
Train and brief executives to speak effectively with the public and advise executives based on demographic trends
Coordinate and manage client responses to negative events as they occur, and inform the public about how company activities will impact the community
Create research driven, creative communications programs that meet or exceed client objectives
Develop and oversee account teams’ performance, ensuring quality work is done, efficient processes are in place, and client requests are handled in a timely fashion
Use capabilities and resources across Edelman to meet client goals and budgets
Take immediate action upon client feedback and help solve client problems
Display understanding of Edelman consulting processes including public engagement, messaging workshops, master narrative assignments and stakeholder mapping exercises; lead aspects of these assignments
Demonstrate practical and advanced understanding of visual communications, social media and the digital landscape and how to incorporate these channels into client programs
Use qualitative and quantitative research to develop and evaluate client programs
People Engagement
Mentor, coach and support all team members, and ensure you and your staff are constantly developing abilities through on-the-job training and ELI (Edelman Learning Institute)
Set achievable goals and tasks, delegate opportunities and provide resources for direct reports to meet their goals; consistently measure and recognize goal achievement
Provide ongoing, constructive feedback to staff, consistently hold them accountable, and address under-performance in a timely manner
Help attract new talent and work to build a team with diverse views and backgrounds
Business Development
Establish achievable revenue growth targets annually
Seek out, coordinate and facilitate cross-practice and cross-geographical teams to provide clients and prospects with the most compelling work
Identify and cultivate new business growth opportunities based on insights into the company, client, industry and economy
Lead and contribute to new business proposals
Introduce existing clients to relevant Edelman capabilities, including resources outside of your own group, to advance clients’ business goals
Participate in the development and adoption of new products, services, intellectual property and thought leadership materials related to your areas of expertise
Demonstrate Edelman’s expertise by contributing articles to digital and traditional publications, participating in organizations or engaging in speaking opportunities and by supporting Edelman’s marketing initiatives and intellectual property
Financial Planning and Management
Understand core financial constructs including revenue, profitability, pricing structures (hourly vs. retainer accounts), utilization, realization, budgeting and forecasting
Negotiate client and vendor contracts and manage client budgeting and authorization process prior to beginning work
Develop and manage accurate client project budgets using the firm’s financial system
Proactively plan and maintain team structures to ensure reasonable workloads, optimized profitability, accommodation to project and budget changes, and to avoid over-servicing
Accurately record your time correctly to the right project codes on a timely basis – ideally daily, but no later than weekly
Approve time, expenses and POs accurately and regularly – ideally daily, but no later than weekly
Use the firm’s financial system to bill clients accurately and minimize delays and adjustments
Help ensure your team follows Edelman’s financial policies and processes
Demonstrate behaviors consistent with Edelman’s values (Relentless Pursuit of Excellence, Freedom to be Constantly Curious and Courage to Do the Right Thing) and Code of Ethics and Business Conduct and require direct reports to do the same
Lead by example; demonstrate strong work ethic, creative abilities and industry expertise
Communicate and inspire colleagues and staff through vision, goals and strategy for client teams and guide them to produce creative and effective outcomes
At least 8-10 years’ experience in the corporate and public affairs arena
A demonstrated track record of developing and executing successful public affairs strategies and programs in an agency, corporation or consulting role
A bachelor’s degree is preferred and an advanced degree is a plus
A broad understanding of all facets of marketing communications
Team player who possesses strong leadership qualities and has in-depth experience effectively managing a group
Experience pitching and winning new business
Superb understanding and involvement in the region’s business and/or government community with proven established and positive relationships
A spirit of innovation and willingness to define the undefined and be motivated by the mutual success of their clients and their career
About Us
Edelman is a leading global communications marketing firm that partners with many of the world's largest and emerging businesses and organizations, helping them evolve, promote and protect their brands and reputations. Among its many honors, the firm was awarded the Cannes Lions Grand Prix for PR, named one of 2018 Agencies to Watch by Advertising Age and Global Agency of the Year by both the Homes Report and PRWeek, and cited five times by Glassdoor as one of the Best Places to Work. Edelman owns specialty firms Edelman Intelligence (research) and United Entertainment Group (entertainment, sports, lifestyle).
Take a peek behind the scenes of our US operation at ****You may also click here to view a short video about life at **MEMBERS ONLY**SIGN UP NOW***.
Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.

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