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Job Details

Marketing Communications Manager

Company name
United Fire Group

Location
Cedar Rapids, IA

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ResponsibilitiesCreate a lasting impression with our agents and policyholders through an effective brand management strategy. Lead team members through the creative process of developing large scale, high profile marketing campaigns that span multiple regions and media platforms. Provide general guidance, as needed, in the development of all other marketing communications projects. Execute our media relations strategy by drafting and delivering carefully vetted messages that enhance our corporate image and strengthen our corporate brand. Employ qualitative and quantitative research methods to identify business opportunities and develop effective marketing messages.Oversee the messaging and distribution of internal corporate communications with an emphasis on executive communications.Monitor proofing procedures to ensure that all marketing materials are properly edited and proofed, and fully comply with state insurance advertising regulations. Effectively manage a creative team of graphic designers, writers, and videographers. QualificationsFour-year college degree in business administration, public relations, media relations, communications, marketing, or similar field is required. Five or more years of business experience in management and\/or marketing is required. Prior experience in supervising a team of employees. Background in insurance marketing is a plus. 2

Company info

United Fire Group
Website : https://www.ufginsurance.com

Company Profile

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