Parallon Business Solutions
HealthTrust (HealthTrust Purchasing Group, L.P.) is committed to strengthening provider performance and clinical excellence through an aligned membership model and the delivery of total spend management advisory solutions that leverage our operator experience, scale and innovation. Headquartered in Nashville, Tennessee, HealthTrust (www.healthtrustpg.com) serves approximately 1,600 acute care facilities and members in more than 26,000 other locations, including ambulatory surgery centers, physician practices, long-term care and alternate care sites. On Twitter @healthtrustpg. Job Summary – The Event Coordinator will assist with the development and implementation of an effective corporate event program that supports the marketing and corporate strategic plans for HealthTrust, CoreTrust, AdvantageTrust and all related service lines. The Event Coordinator will support the Trade Show Manager with managing and executing corporate events to include trade shows, hosted conferences, VIP meetings and hospitality events. The ideal candidate is detailed-oriented, an excellent communicator, thrives under pressure and has a proven track record of developing and executing effective corporate event programs in the healthcare field.Key Responsibilities – The Event Coordinator is responsible for assistance with the management and execution of logistics, budgeting, and overall organization of trade shows, hosted conferences, and other corporate events. Primary responsibilities include supporting the Trade Show Manager with: identifying event/trade show opportunities, managing all event logistics for national and regional trade shows, booth hardware and promotional item inventory management, establishing timelines, sourcing and managing contracts with venues and vendors, managing a detailed budget, systems development and implementation, and conducting post-event measurement/follow up to deliver effective event programs.Duties (included but not limited to) –Collaborate with the Trade Show Manager as well as sales and marketing leadership at the corporate level and within each business unit to develop and execute an effective trade show strategy based on potential ROI, demographics, speaking and sponsorship opportunities, lead generation opportunities, past performance and budget impact.Provide ongoing support to Trade Show Manager in establishing program agenda, overall project/timeline management, revenue generation, budget control, executing logistics, venue selection, vendor selection, systems development, and conducting post-event measurement/follow up to deliver an effective program of events for trade shows, hosted conferences and other corporate events.Assist in establishing and managing budgets for each event, ensuring that expense and revenue targets are achieved. Work closely with each business unit and accounting to ensure that accurate financial information is provided for each event and appropriate chargeback allocations for each business unit are established and followed.Develop and execute marketing promotion strategies to improve event effectiveness and promote attendance, maintaining effective communication with attendees throughout planning process.Assist in the implementation and management of all systems supporting event registration, onsite solutions, trade show logistics, promotional item inventory, booth hardware inventory and mobile applications.Help develop and manage appropriate lead qualification system at trade shows/events.Support the development of quarterly rolling marketing plans for national and regional marketing events, ensuring an accurate calendar is posted on corporate intranet and websites.Proactively communicate project status, program deadlines, identifying any areas of concern or problems with associated solutions to the Trade Show Manager and other internal customers as needed to ensure that logistics, registration, budget and scheduling needs are met.Assist in the negotiation and ongoing relationship management of vendor contracts that provide supportive services for hosted conferences, trade shows and other corporate events, ensuring best possible pricing and service for event. Utilize metrics and processes to measure event success, providing analysis and recommendations to Event Manager for continual program improvement. Ensure that all brand style guidelines are followed for each trade show and event.Maintain up-to-date healthcare industry knowledge of trends, technologies and best practices for shows and events and communicate relevant findings to Event Manager.Other duties as assigned.
EducationBachelor’s degree in marketing, hospitality, communications, or a related discipline.Certified Meeting Professional (CMP), Certified Trade Show Marketer (CTSM), or Certified in Exhibition Management (CEM) preferred.Experience 3-5 years of experience in corporate event planning within the healthcare industry with job related responsibilities in marketing, trade shows and corporate events.
Parallon Business Solutions
Website : http://parallon.com
Parallon’s roots are in the hallways of some of America’s top-performing hospitals and our commitment is to bring the expertise we have gained as operators to help you drive results. Parallon is dedicated to helping hospitals and health systems operate knowledgeably, intelligently, effectively and efficiently in the rapidly evolving healthcare marketplace, today and in the future.