The Creative Group
Ref ID: 04510-9501070061Classification: 3D ModelerCompensation: DOEThis role reports to the Social Media/Content Marketing Manager and works closely with the internal marketing teams, creative agencies and technical vendors to provide support, produce content and implement strategy. This includes supporting day-to-day management and production of social media editorial, social media campaigns and general digital marketing support. This role requires taking in multiple streams of content and transforming those assets into cohesive brand writing, editing and scheduling social media editorial across channels DETAILS Compile a weekly Editorial Skeleton, based on the marketing calendar. Receive, organize and distill assets from programmers, product launches, planned social media campaigns, supported PPV events and other news/events to derive timely/relevant social media content stream. Prioritize the importance of assets/events work with Social Media Manager to make decisions on what's included into the weekly editorial. Make connections across multiple content and digital marketing efforts to ensure that marketing efforts are integrated. Create original social media copy/editorial and get approvals from stakeholders. (Content will be B2B B2C focused). Prepare and/or gather supporting social media assets that compliment editorial posts. Be able to use planning/organizational software programs to schedule social media Monitor engagement /responses to online content to ensure that social media channels address any abusive behavior. Working with web team, corp marketing and agencies support brand-wide social media campaigns for B2C and B2B engagement efforts Make layout modifications and basic image editing, in support of social media editorial, as necessary. Working with web team, support day-to-day content development including writing blurbs/teaser, drafting web page copy and gathering image video assets.
The Creative Group
Website : http://www.creativegroup.com
The Creative Group, a division of specialized staffing leader Robert Half International Inc., focuses on placing freelance professionals in the creative, advertising, marketing, web and public relations fields. As companies develop short- and long-term strategies for building visibility in an increasingly competitive marketplace, they require immediate access to specialized freelancers. They turn to The Creative Group when supplementing their in-house creative and communications teams with consultants who possess expertise in a range of areas, including Internet design, direct marketing, e-marketing and media relations.