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Job Details

Market Development Manager

Company name
The Vanderbilt University

Nashville, TN

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Market Development Manager

Vanderbilt University Medical Center



Job #663998922

Market Development Manager

Discover Vanderbilt University Medical Center:

Located in Nashville, Tennessee, and operating at a global crossroads of teaching, discovery and patient care, VUMC is a community of individuals who come to work each day with the simple aim of changing the world. It is a place where your expertise will be valued, your knowledge expanded and your abilities challenged. It is a place where your diversity — of culture, thinking, learning and leading — is sought and celebrated. It is a place where employees know they are part of something that is bigger than themselves, take exceptional pride in their work and never settle for what was good enough yesterday. Vanderbilt’s

mission is to advance health and wellness through preeminent programs in patient care, education, and research.

Click Here To View The VUMC Promise of Discovery


This term professional position will handle the job responsibilities of a Market Development Manager, which will be primarily responsible for working on the development and implementation of strategies, plans and initiatives that support the growth of Vanderbilt's entities, services and engagements whose primary audiences are consumers or referring physicians. The position provides critical support the success of VUMC's strategic growth goals.

This is a full-time/exempt term position lasting six months to one year.


Develops short and long term strategic, integrated marketing plans and programs that align with the goals and objectives of Vanderbilt and its entities.

Collaborates with team members to plan, develop and execute integrated, strategic projects that support marketing campaigns.

Designs, executes and manages new patient conversion strategies and campaigns and track campaign effectiveness and impact.

Builds and maintains positive relationships with internal resources and external vendors to manage complex projects and ensure timely, quality delivery on budget.

Some responsibility for event strategy, marketing and support for appropriate events.


Proficient in Microsoft Office; Degree in Marketing, Public Relations or Communications preferred


Position will support work of Market Development managers who will be on maternity leave as outlined above, as well as other projects as assigned by manager.


Minimum 6 years marketing (or related field) experience

Health care industry experience preferred

Ability to take business insights and goals and create effective integrated marketing plans

Ability to manage internal and external resources, budgets and timelines

Strong written and verbal communication skills

Detail oriented and organized


A Term position is a staff position that exists for a period longer than six months but is not expected to last beyond one year. Although a position may exist for a specified or indefinite period, staff who accept term positions are not guaranteed employment for the entire period; they are employed for indefinite periods within the limit of the appointment. There are no guarantees of continued employment, either within the term or when the term ends.

Job requires Bachelor's and 5 years of experience or the equivalent.

Licensure, Certification, and/or Registration (LCR):


Professional and Managerial


Market Development 108316


Market Development Manager


TN-Nashville-3401 West End Ave

Requisition ID:


Updated 05/14/2018

Company info

The Vanderbilt University
Website :

Company Profile
Over the years, we have discovered that you can’t contain a neuroscientist’s love of dance any more than a mechanical engineer’s fascination with pre-Columbian tribes. We have long encouraged students to study across disciplines, then bring them together to address problems from new perspectives. It’s a school of thought that favors collaboration over competition in true Vanderbilt tradition.

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