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Job Details

Analyst - Performance Marketing Media

Company name
Live Nation Worldwide, Inc.

Location
Hollywood, CA

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Job Code

218043906

Jobid: 218043906

Job Title: Analyst - Performance Marketing (Media)

Location: Hollywood, CA, USA

Job Summary:

Who we are.

We’re fans who help fans everywhere get in to the live events they love. A proud division of Live Nation Entertainment, Ticketmaster has changed the way the world connects with their favorite artists, teams, and shows, and we continue to shape innovation every day. We’re not just selling tickets (though we do that better than anyone else), we’re enriching lives one amazing experience at a time. And we think that’s

pretty amazing. If you’re passionate about the magic of live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.

Why you should work with us.

Our biggest investment is in our people. We offer comprehensive health benefits and 401k matching, student loan assistance, plus career-boosting opportunities like tuition reimbursement and targeted development sessions to help all eligible employees thrive. At Ticketmaster, expect the fast-paced excitement of a startup with the rock-solid support from an industry leader – with plenty of ticket perks on the side.

See what it’s like working at Ticketmaster

The Role

The Performance Marketing Analyst will play an active role in the management of digital campaigns through programmatic and direct media buys - including campaign builds and tracking, creative strategy and testing, optimizations and analyses. The ideal candidate will have an entrepreneurial spirit who is creative, solution-oriented, and resourceful.

Responsibilities:

Own trafficking of assets for campaign launches by reviewing creative, tracking and pixels/tags and maintaining flight dates to confirm proper campaign execution

Continually run reports and proactively find opportunities to optimize campaigns by diving into analytics and trends

Support channel test and learn agenda by creatively developing test ideas based on observations

Build materials to summarize campaign performance and recap channel initiatives

Keep up to date with the evolving digital ecosystem and relevant cultural events that may have an impact on campaign strategy and performance

Build relationships and work effectively alongside vendors to ensure campaign success

Conduct competitive research

Requirements

Bachelor’s degree in Marketing, Communications,

Ideal candidate will have 2 years of DoubleClick Campaign Manager, trafficking creative assets, and/or Programmatic/Trading Desk experience

Experience with direct response campaigns a plus

Analytical mind with experience diving into large datasets and using data to tell a story to internal and external stakeholders

Can manage multiple campaigns simultaneously with ability to prioritize

Proactive in catching issues and troubleshooting solutions before they escalate

Fiercely organized and detail oriented

Strong knowledge of Excel pivot tables, lookups, and graphs

Passion and knowledge of the media space including marketplace trends

Comfortable coordinating with cross-functional teams

Equal Employment Opportunity

Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, for applicants in Los Angeles, California, and consistent with applicable laws in other areas.

Hiring Practices

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

About Us

Named us as one of the Top 40 North American companies in attracting and keeping top talent by LinkedIn, Live Nation is the global leader in live entertainment and ticketing, and we offer a world of opportunity. Our Ticketmaster team doesn't just embrace new technology, we develop ground-breaking software and applications to support our world-leading ticketing platform. Our mix of legendary and brand new venues and restaurants, including the House of Blues, offer an array of hospitality careers. And our unparalleled roster of artists are supported by diverse professionals in all facets of finance, marketing and other corporate operations.

Generous vacation, healthcare and retirement benefits are just the foundation of supporting our full-time, global workforce of more than 10,000. We offer continuing professional development in addition to tuition reimbursement. We also provide paid time off to bond with a new child (plus a bonus to help with expenses); paid time off to care for a sick child and to volunteer for causes that are important to you. Plus, working for the world's largest live event and ticketing company means you'll have access to concerts, festivals, sports games and other events through our exclusive employee ticket concierge.

There is no bigger stage for your career. See what your future looks like at Live Nation Entertainment.

Live Nation, Inc

Company info

Live Nation Worldwide, Inc.
Website : http://www.livenation.com

Company Profile
Live Nation Entertainment is the world’s leading live entertainment and ecommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Artist Nation and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world’s top five ecommerce sites, with a database of over 119 million fans who visit our sites. Live Nation Concerts produces 22,000 shows annually for more than 2,300 artists globally. Artist Nation is the world’s top artist management company, representing over 200 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling nearly 800 advertisers to tap into the 250 million consumers Live Nation delivers annually through its live event and digital platforms.

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