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Marketing Assistant Associate

Ann Arbor, MI

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This is a full-time term appointment ending June 30, 2020.
8 a.m. – 5 p.m. M-F
40 hours/week
A writing sample and cover letter are required for consideration for this position and should be attached as the first two pages of your resume. The cover letter should address your specific interest in this position.
Reports to:
Director of Development
Position Summary:
Located on the central campus of the University of Michigan, the William L. Clements Library houses original resources for the study of American history and culture from the fifteenth to the early twentieth century. The Marketing and Communications Assistant develops and implements marketing and communication strategies as well as provides organizational support for the Clements Library events. Reports to the Director of Development and works in collaboration with the Assistant Director of Development.
Characteristic Duties & Responsibilities:
Serve as project manager for Clements’s website redesign project
Update and maintain the website for the Clements Library
Maintain calendar of social media postings and collaborate with staff to create appropriate content for the Clements on-line presence through website, blog, Facebook, Twitter, UM Events site, email newsletters and other media
Design and produce marketing materials for Clements lecture series and other events including banners, diag boards, invitations, postcards, flyers, sandwich posters, bookmarks, brochures, inserts, impact reports, etc.
Write press releases.
Participate in bi-monthly Arts and Culture communications team to assist in marketing stories to the public on a local and national scale.
Track data and analyze return of various marketing activities to evaluate their effectiveness and provide recommendations for updates or additions to Clements portfolio.
Coordinate all aspects of the Lectures and Events series. Ask staff for input regarding speakers. Recruit and schedule speakers for the lecture series. Keep abreast of other lectures and events on campus and create opportunities for collaboration.
Working in collaboration with the Director of Development and the Assistant Director of Development, schedule venues, select catering, and arrange for other items needed for events including marketing materials.
Staff on campus events and potentially travel for offsite events.
Manage events module information in the donor database (DART) including invitees and responses as well as appropriate upload of interactions indicating activity. Run reports in Business Objects gathering appropriate invitation lists. Update affiliation lists in DART and participate in updating constituent information.
Organize and lead introductory and educational tours for special visitors and groups.
Form strategic partnerships with local businesses and seek sponsorship for lectures and events. Oversee the recognition of sponsors.
Serve as project manager for Clements publications including the bi-annual Quarto periodical, Occasional Bulletins, and other projects as needed.
Work closely with the Editor to set the theme of the publications and coordinate editing.
Solicit staff articles and suggest and enforce deadlines.
Complete layout and coordinate production.
Work with the Assistant Director of Development to coordinate mailing list, inserts, and timing of the mailing.
Desired Qualifications*
Desired Qualifications
Bachelor’s degree
Prior work experience in marketing and/or communications
Experience in web content creation/management using Dreamweaver or similar program
Experience with e-newsletter creation and management, using tools such as Constant Contact or Mail Chimp
Experience with event project management
Fluency with Office suite
Design and layout skills
Demonstrated storytelling and writing skills
Key Skills
An understanding of American history
Self-starter with an ability to set priorities
Strong communication skills
Ability to interact effectively with a wide variety of people
Ability to act effectively both independently and as a member of a team
Flexibility to meet changing priorities
Additional Information
Job openings are posted for a minimum of seven calendar days. This job may be removed from the posting boards and filled anytime after the minimum posting period has ended.
U-M EEO/AA Statement
The University of Michigan is an equal opportunity/affirmative action employer.

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