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Communications Specialist - Marketing

Company name
Radio Engineering Industries Inc

Omaha, NE

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We're growing and restructuring our Marketing department!  Want to make a direct impact, provide results, and have variety? Submit your application today!\r
Essential Functions include the following. Other duties may be assigned.\r
\tEngages in cross-functional relationships to successfully research product\/customer needs and develop plans for brand-building communication programs and new product launches.  \r
\tMaintains communication program in accordance with REI guidelines. Implements brand standards. Engages with Vice President of Marketing when new program ideas are proposed which may deviate from company guidelines.\r
\t\tManages, researches and recommends communication activities from concept to development and implementation, ultimately, generating awareness for brands\/new products and drives ROI\/lead generation.\r
\t\tDevelops and implements social media strategies.\r
\tProactively schedules, recommends and maintains website while working closely with web vendor and co-workers. Implements web development as needed. \r
\tManages development and content of media, e-blasts, print, press releases, direct mail, videos and other tools needed for customers and sales support. Manages deadlines, deliverables, costs\/invoices and measurements.\r
\tConceptualizes, with graphic designer, and writes\/edits copy for marketing materials, sales tools and product launches in accordance with brand guidelines. Items include web content, media, eblasts, press releases, brochures, flyers, case studies, video script writing, presentations and other items as needed.\r
\tPlaces projects for bid, requests purchase orders, researches\/recommends vendor selection, schedules and coordinates project placements, tracks and processes project expenditures (ie: production, vendor, service costs).  \r
\tManages registration, organization, logistics and implementation of national trade shows.\r
\tDevelops and maintains a strong internal and external customer orientation with dealer\/customer programs, project development, and brand\/product campaigns.\r
\tMaintains up-to-date knowledge of trends and effective communications methods.\r
\tDevelops and directs national public relations campaign while working closely with PR vendor.  Implements PR as needed.  Manages results and adjusts accordingly. Works with dealers\/customers to communicate regionally.\r
\tManages literature authorization documentation process including SKUs, database and files according to ISO standards. Maintains media library\/literature archives.\r
\tManages the selection, purchase and inventory of sales promotional items.\r
Supervisory Responsibility\r
This position has no direct supervisory responsibilities, but may serve as a coach or mentor for other positions. This position works closely with other members in the Department.\r
Position Type\/Expected Hours of Work\r
This is a full-time position. Hours of work are expected to coincide with the Company’s normal business hours, Monday-Friday.  Additional hours may be required to meet deadlines and complete projects as needed.\r
Required Education and Experience to perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and\/or ability required.\r
\t5 years’ experience with college degree preferred.\r
\tExperience in communications, marketing, or related field.\r
\tExcellent command of all marketing tactics\/avenues including national tradeshow implementation\/management.\r
\tSkilled in creating, editing and promoting written and visual content.\r
\tStrong writer and content creator.\r
\tFamiliar with marketing automation to build and optimize the right nurturing tracks.\r
\tProficient using Microsoft Office and Acrobat Professional.\r
\tAbility to manage multiple projects at the same time in a fast-paced environment.\r
\tCreative thinker, excellent communicator, and a desire to improves processes.\r
Other Duties\r
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice. \r
This position requires travel on a limited basis in support of national tradeshows.\r
Physical Demands\r
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.  Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.\r
Physical demands require pushing, pulling, stooping, kneeling, typing, crouching, and lifting.  Requires the ability to lift up to 50 pounds.  Predominately sitting unless preparing for a tradeshow.

Company info

Radio Engineering Industries Inc

Company Profile

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