4 Point Consulting
Digital Marketing Associate (SEO)
Marc Waring Ventures, the company behind the growing website Fit Small Business, is seeking a digital marketing specialist focused SEO content outreach for their growing team. 4 Point Consulting is helping them with this search. This is a direct hire role that will be on site in their NYC offices.
From Fit Small Business:
We are a fast growing NYC-based startup, with offices right across the street from Grand Central. Our founders have extensive SEO and digital marketing and helped grow a previous company from 1 to over 700 employees.
We are passionate about small business, and now help over 1 million monthly readers find the right information to solve problems and grow their business.
Your Job in a Nutshell: Help Grow Traffic to Fit Small Business
The majority of our visitors find us by searching Google. We rank on Google by writing well-informed articles on small business and promoting those articles around the web. This role is focused on promoting our articles, specifically through link building: email outreach to convince other websites to link to our articles.
You will be the 7th member of our SEO (Search Engine Optimization) team. While we prefer candidates with prior experience, we are open to training a smart, candidate that wants to break into the field of SEO. The SEO team is a fun group excited about digital marketing and building long-lasting relationships.
If you are looking for a ground floor opportunity to join a team of digital marketing superstars, then this is the position for you.
Your responsibilities will include but are not limited to the following:
Link Building. Promote our articles, guides, and content through concerted email outreach to get relevant websites and authoritative publications to link to our site.
SEO Strategies. Determining what methods will work best to promote an article or project, and making sure we get useful information from our research team.
On Page SEO. Making sure our articles are optimized for both search engines and web readers.
Outreach Projects. Trying out new outreach methods and experimenting with existing methods to improve our results and find new link building strategies we can potentially scale.
Relationship Building. Familiarize yourself with one or more online niches, so that we have a reserve of friendly bloggers and publishers we can collaborate with. Identify key influencers and start conversations with them. Maintain these relationships to produce positive results for both parties.
Respond To Media Requests - Analyze media requests for comments on small business related topics. Work with in-house experts to get feedback and draft response.
Qualifications for success:
You are high energy and passionate about SEO, or willing and ready to learn with gusto.
You want to research and learn about cutting-edge marketing techniques and work with an excited, fun and innovative team.
You are quick, sharp and detail-oriented.
You focus on goals and have a desire to succeed.
You are comfortable working in a startup environment, where things change quickly.
You have a powerful work ethic.
You have strong written communication skills.
At least 6 months of marketing and/or PR experience required (work while in college, internships, or on your own website(s) counts). Experience with email outreach strongly preferred.
Web-savvy with knowledge of Wordpress and HTML preferred. Familiar with online publishing and content marketing.
Passionate about small business concerns and helping small businesses.
What we offer you:
A starting salary between $45K and $60K depending on experience.
Fully covered health insurance from day 1 (no waiting period).
401K plan with matching from day 1 (no waiting period).
A true meritocracy where you can grow as fast as your skills allow.
An open-minded, collaborative workplace, which will both challenge you and celebrate your work.
The opportunity to work with bright, interesting, enthusiastic colleagues.
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4 Point Consulting