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SUPERVISOR DIGITAL MARKETING

Location
Cincinnati, OH

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u003Cpu003Eu003Cspan style=color:#0000ff\u003Eu003Cstrongu003EAttention current TriHealth employees:u003C/strongu003Eu003C/spanu003Eu003C/pu003Eu003Cpu003Eu003Cspan style=color:#0000ff\u003Eu003Cstrongu003EPlease apply for this position by submitting an online internal application via SuccessFactors.u00a0Please be certain to update your SuccessFactors Employee Profile prior to applying to this position. u003C/strongu003Eu003C/spanu003Eu003C/pu003Eu003Cpu003Eu003Cstrongu003ESUPERVISOR DIGITAL MARKETINGu003C/strongu003Eu003C/pu003Eu003Culu003Eu003Cliu003EUnder the direction of the Manager of External u0026amp; Digital Marketing Communications, this position provides leadership and direction for digital team member activities, including external web sites, promotional campaigns, social media, multimedia and projects that create engagement, align with corporate strategic priorities, achieve business objectives (including growth), strengthen the brand and enhance the corporation's reputation.u003C/liu003Eu003Cliu003EThis position manages digital team members and fosters a collaborative work environment in support of external marketing/advertising, media relations, internal and physician communications, community relations and other stakeholder initiatives as they work toward furthering corporate strategic goals.u003C/liu003Eu003Cliu003EThis role creates custom, integrated plans and coordinates digital publications, web sites, social media, digital marketing, email marketing, video, app development, multimedia and other channels to achieve corporate objectives with both internal/team member and external audiences; develops and manages web site content (copy, photographic, graphic and video content) for TriHealth web sites, including sub-sites for various system entities and departments, using information architecture, publishing, graphic design, search engine optimization (SEO) and search engine marketing (SEM), and marketing expertise; plans, leads and executes strategy for enterprise social media activities across all platforms, including developing and managing all content; provides leadership to all levels of the organization on using web, social and multimedia technologies to meet external goals; evaluates success of digital initiatives; partners with Information Systems on strategic planning of enterprise digital activities and prioritizes current IS projects to ensure patient, physician, consumer and team member expectations are met.u003C/liu003Eu003Cliu003EThis position has a working knowledge of external audiences and marketing, information technology tools, online marketing tools, social media applications, programming and buying across digital channels (display, audio, video, mobile, native, social) as well as a demonstrated strength in advancing the use of these technologies and managing staff.u003C/liu003Eu003C/ulu003Eu003Cpu003Eu00a0u003C/pu003Eu003Cpu003Eu003Cstrongu003EMINIMUM REQUIREMENTS:u003C/strongu003Eu003C/pu003Eu003Cpu003Eu003Cstrongu003EEDUCATION: u003C/strongu003EBachelor's Degree Communications, marketing, journalism or technology related field.u003C/pu003Eu003Cpu003Eu003Cstrongu003EEXPERIENCE:u003C/strongu003E 5-7 years Marketing Marketing communications 2-3 years Web communications, technology, planningu003C/pu003Eu003Cpu003Eu00a0u003C/pu003Eu003Cpu003EJob Title:u00a0 SUPERVISOR DIGITAL MARKETINGu003C/pu003Eu003Cpu003EDepartment Name:u00a0 TRIS DIGITAL MKTG COMMu003C/pu003Eu003Cpu003ELocation:u00a0 Baldwinu003C/pu003Eu003Cpu003EHourly/Salaried:u00a0 Salariedu003C/pu003Eu003Cpu003EEmployment Status: Full Time Positionu003C/pu003Eu003Cpu003EBi-Weekly Hours:80u003C/pu003Eu003Cpu003EShift:u00a0Day Shiftu003C/pu003Eu003Cpu003EWeekend Commitment:u00a0 Yesu003C/pu003Eu003Cpu003EHoliday Commitment:u00a0 Nou003C/pu003Eu003Cpu003EOn-Call Commitment:u00a0 Nou003C/pu003E,datePosted:2018-08-09,employmentType:FULL_TIME,industry:null,hiringOrganization:{@type:Organization,name:TriHealth Inc.},identifier:{@type:PropertyValue,name:TriHealth Inc.,value:171984-en_US},jobLocation:{@type:Place,address:{@type:PostalAddress,addressCountry:US,streetAddress:,addressLocality:Cincinnati,addressRegion:OH,postalCode:45202}}}

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