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Job Details

Marketing and Public Relations Director

Company name
AMC Institute

Location
Mount Laurel, NJ

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In order to be considered for this position, the online application must be submitted, along with an updated resume. All applicable fields on the application are required, including full employment and salary history.

Position Summary:

Founded in 1968, the Wound, Ostomy and Continence Nurses Society (WOCN)

is a professional, international nursing society of more than 5,000 health care professionals who are experts in the care of patients with wound, ostomy, and incontinence.

In our search for a WOCN Marketing and Public Relations Director, we are seeking a versatile individual who is comfortable working across

all areas of the marketing mix. The ideal candidate will have experience in developing and managing the execution of strategic marketing plans across multiple functional areas. This position reports to the Chief Staff Officer and manages the Marketing Coordinator.

Qualifications:

Significant project management experience

Excellent communications skills

The ability to achieve consensus among diverse groups of stakeholders

Considerable business acumen

Strong attention to detail

Broad knowledge of marketing practices with significant digital experience

Comfortable working with technology

The ability to translate marketing/business/technical concepts into language that can be understood by non-experts

Experience with academic publishing a plus but not required

Vendor management skills

Education:

Bachelor’s degree in Marketing, Communications, Business, English, or another related area

6-8 years’ marketing experience with a professional membership society in nursing, allied health, medical, and/or scientific areas

Specific Responsibilities for WOCN not previously mentioned:

Develop growth-focused marketing plans for both the organization and its individual functional areas (e.g., Annual Conference, membership, educational programs, publications)

Oversee the execution of all marketing activities to ensure that best practices are utilized in all marketing efforts

Manage and develop the organization’s Marketing Coordinator

Stay up-to-date on marketing trends and ensure that the Society’s branding and marketing efforts remain current

Analyze campaign outcomes and make recommendations for improvement

Participate in and sometimes manage the new product development process

Conduct market research studies to determine the feasibility and market need for new products; share results and make recommendations to staff, Board of Directors, and other volunteer leaders.

Work closely with the Chief Staff Officer on corporate partnership initiatives and the identification of new revenue streams

Oversee the creation of all marketing collateral

Manage and execute on a variety of special projects as needed

Serve as the point of contact for all media relations

Manage vendor relationships to ensure quality deliverables (e.g., graphic design, videography)

Other responsibilities, as assigned

BENEFITS

Benefits include, but are not limited to:

Medical, Dental, and Vision

Voluntary Life Insurance - Employee Paid

AFLAC available

Paid holidays and Paid Time Off (PTO) accrual, including Early Out Fridays during the summer months

401k

Basic life insurance, short term, and long-term disability

Other Benefits of Working at AH:

Named Best Place to Work by Philadelphia Business Journal 7 Times – based on a survey conducted of our employees

Industry Leader – Most credentialed AMC, and the first AMC to be Customer Service Certified by the Customer Service Institute of America

Flex Schedules

On-site fitness center, open 24/7

Gym reimbursement program

Tuition reimbursement program

Training and Development opportunities

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Company info

AMC Institute
Website : http://www.amcinstitute.org

Company Profile
An association management company provides a centralized office that serves as the client association's headquarters. The overhead costs for the professional offices are shared by other association clients at the AMC, increasing their resources and capabilities without major capital investment. Based on the concept of shared resources, specialists are drawn from the pool of personnel resources and assigned on an as-needed basis. For example, a publications editor coordinates a monthly newsletter or annual report while an exhibits manager oversees the annual meeting trade show.…A research team is created to assist with special projects and additional support staff is utilized to help with membership programs. Each association pays only for the hours the staff specialists work on the tasks and benefits from the professional expertise for a fraction of what it would cost to hire full-time staff. Experienced professionals execute assigned tasks cost effectively for clients and allow client services to be customized to meet specific goals.

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