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Job Details

Manager Social Media and Digital Platform

Company name
Weber Shandwick Worldwide

Minneapolis, MN, United States

Employment Type

Manager, Media, Pr

Posted on
Nov 22,2019

Valid Through
Mar 06,2020

Apply for this job


Manager, Social Media and Digital Platform','012793','United States-Minnesota-Minneapolis','','!*!Manager, Community Management and Social


Weber Shandwick’s Minneapolis team is seeking a Manager,

Community Management and Social Strategy, with deep expertise in social

platforms and modern digital paid media strategies. This individual will be responsible

for planning, designing and implementing integrated strategies and effective multi-channel


Our ideal candidate is a thinker and doer, ready

to jump in the deep end and support the team on everything from planning and

managing complex social media campaigns, compiling and analyzing reports to

actively participating in creative brainstorms. In addition to social media

expertise, this team member will play a key role in building

lasting relationships with clients, translating client goals into successful,

integrated programs. Candidates should have a foundational understanding of the

intersection of paid, owned and earned media in digital campaign orchestration,

with a strong preference for individuals with issues and/or crisis management


We are looking for a proactive team

player, who possesses strong relationship building skills and can navigate

complex campaign planning and implementation – from creative development and

planning to implementation and analytics. The Manager will serve as a critical client-facing role trusted

strategic counselor to senior clients across multiple industries.

Responsibilities include but not limited to:

Understanding and applying class-leading social and paid

media practices (and platform capabilities) to client engagements.Applying a strong understanding of FTC Guidelines for

digital, social media and mobile apps to client workWork with the Integrated Media team and client leads to

support and lead the development of social media strategies and proposalsConduct landscape and social listening research to

identify content, creative and strategic opportunitiesOversee social content development including working with

the in-house content teamCreation and presentation of reports to track campaign

performance and provide insight that inform the next planning cycleUtilize social listening tools to conduct audits and

develop reports and campaign monitorsProvide platform specific counsel related to preventing,

mitigating and managing issues and crisis-related scenariosAssist in digital education and training programs for

the wider agencyEducate agency on best practice in the social media and

digital space, proactively sharing knowledge and updatesDevelop strong relationships with key industry

representativesAssist with new business proposals


Bachelor's Degree; 4-6 years related

professional experienceStrong understanding of digital

marketing and advertisingAgency experience a plusStrong analytical and strategic

mind-setExperience with social

analytics and monitoring tools such as Google Analytics, Social Bakers, Adobe

AnalyticsExperience preferred with social

listening tools such as Brandwatch, Sysomos or other widely adopted servicesExperience preferred in setting

up paid campaigns on major platforms (Facebook, Twitter, Instagram) on Power

Editor, Business Manager or third party toolsExperience with Facebook

Analytics and Facebook Audience Insights


Shandwick is proud to be an Equal Opportunity/Affirmative Action employer.

Weber Shandwick recruits qualified applicants without regard to race, color,

religion, gender, age, ethnic or national origin, protected veteran status,

physical or mental disability, sexual orientation, gender identity, marital

status or citizenship status. 

','','Manager, Social Media and Digital Platform

Company info

Weber Shandwick Worldwide
Website :

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