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Job Details

Media and Communications Manager

Company name
Western Asset

Pasadena, CA

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Job Summary:
The Communications Specialist for Western Asset Management plays a critical role in managing the global day-to-day media relations tasks including fielding media requests, pitching news stories, writing press releases and other media collateral, creating talking points and other briefing materials, updating and maintaining the corporate information website and implementing elements of the annual corporate and external communications plan. This position will promote and maintain the firm\u2019s brand, strategy and image in all communications with the financial press (global and domestic), media entities, on social media and through industry associations.

Works with internal and external groups to achieve the firm\u2019s strategic communication goals
Develops in-depth knowledge of the firm\u2019s products and services to ensure consistent delivery of messaging
Develops all written communications for interviews, press releases, feature pitches, case studies, media plans, boiler plates and more
Manages media lists and foster new relationships with news reporters/outlets
Proactively identifies and evaluates potential news stories, develops content, pitches and disseminates stories to the public via all communication channels
Ensures the firm is current and informed on global and domestic new media advancements
Prepares briefing materials and drafts content in support of the firm\u2019s communications effort
Serves as the \u201con call\u201d Media Officer
Organizes and produces all media events
Works closely with Legg Mason, the Western Asset parent company, as the media spokesperson for distribution to local, national and international news media
Develops and maintains collaborative relationships with internal teams to ensure alignment and integration of brand messages and initiatives
Manages and responds to incoming inquiries from media and/or Legg Mason
In concert with the Business Continuity and Information Security teams, handles crisis and emergency management communications as needed
Develops and maintains vendor relationships and procurement processes, operational procedures, and prepares specialized reports
Ability to travel, as required
Other duties as assigned by manager

Education and Experience:

Bachelor\u2019s Degree in public relations, journalism, communications, or related field.  Master\u2019s Degree preferred
Minimum of six years of campaign communications, media relations, public affairs, or related work, including a minimum of four years managing strategy, planning and development
Must have a minimum of six years\u2019 experience in a similar function within the global investment management industry


Communication \u2013 Flawless verbal and writing skills and ability to communicate with confidence at all levels of the firm.  Ability to pay exceptional attention to accuracy and editorial detail
Integrity \u2013 Shares complete and accurate information, maintaining confidentiality and adhering to organizational policies and procedures
Good Judgment \u2013 Exercises confidentiality, discretion and good judgment
Organizational Awareness - Understands and works in line with the organization\u2019s mission, operations, structure, and goals; understands informal structures and processes of the organization; understands organization-level implications of his or her day-to-day decisions
Business Results Orientation - Seeks to understand the business needs and deliver prompt, efficient, quality service to the business; works to anticipate, identify, and meet end-user needs; drives toward results and ensures high-quality standards are met
Decision Making - Considers the relative costs and benefits of potential actions to choose the most appropriate one; acts decisively and swiftly; identifies problems and drives toward solutions; is comfortable making difficult decisions
Prioritization - Breaks down work into manageable parts, assessing the priority and time required to complete each part; takes initiative to prioritize tasks related to organizational goals and peers' work streams; develops detailed plans, completes tasks in logical order, and delivers work products on time; monitors progress against deadlines; is able to work on several tasks simultaneously
Teamwork - Promotes and facilitates coordination and cooperation among peers
Collaboration \u2013 Ability to work professionally with internal and external customers including employees, journalists, investment professionals and other stakeholders


Company info

Western Asset
Website :

Company Profile
Western Asset is one of the world's leading fixed income managers. From offices in Pasadena, Hong Kong, London, Melbourne, New York, São Paulo, Singapore and Tokyo, the company provides investment services for a wide variety of global clients, across an equally wide variety of mandates. By devoting all of its resources to fixed income, Western Asset can provide a full commitment to clients of all types. This focused approach has generated positive returns in a variety of products with varying risk disciplines. Western Asset's long performance track record and global presence have positioned the company to continue its commitment to excellence in fixed income investment management and client service.

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