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Content Marketing Specialist

Company name
ICF International, Inc

Fairfax, VA

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Description Content Marketing Specialist : Fairfax Virginia \/ Washington, D.C. Love a good story? So do we\u2026.we\u2019re looking for a results-oriented, ambitious content marketer to join our growing editorial team and support our work across a range of industries, from energy to digital transformation to public health to disaster recovery. We work with clients to improve the lives of millions of people every day, so if you\u2019re looking for a fast-paced, results-driven environment that put your skills to work in service of something big\u2014really big\u2014keep reading. About this role This person will collaborate with marketing and non-marketing teams throughout ICF to create a vibrant, active owned content presence. Key responsibilities include: \u25cf\u00a0Assist in the development of quarterly content plans designed to support strategic marketing goals \u25cf\u00a0Conceive, write, and edit compelling content and messaging\u2014inspired by the work with do with clients every day\u2014for owned channels, including web, email, blog, and event pages \u25cf\u00a0Collaborate with marketing stakeholders and third-party partners (freelancers, vendors, etc.) to maximize impact and reach of our owned content \u25cf\u00a0Partner with subject matter experts across key markets to create content that populates the entire marketing funnel, from digestible blog posts to targeted white papers \u25cf\u00a0Report on content performance, engagement, and quarterly goals Qualifications A little about you You have a proven ability to ideate, develop, and promote various content types\u2014from narrative to direct-response\u2014for a range of topics, media, and audiences. You\u2019re results-oriented, with a knack for designing content that supports integrated marketing campaigns and promotes long-term engagement. \u25cf\u00a03-5 years of writing experience in a media, corporate, or agency environment \u25cf\u00a0Exceptional writing and editing skills; you communicate ideas in a creative and concise way, and you catch spelling, punctuation, and grammatical errors in your sleep \u25cf\u00a0Ability to manage multiple work streams in a fast-paced environment \u25cf\u00a0Ability to get up to speed quickly on technical or timely topics; you love translating complex, technical, or academic concepts into stories and messages that everyday people find rich and compelling. \u25cf\u00a0Strong understanding of content marketing tactics and integrated marketing campaigns (digital, email, demand, social, earned media, etc.) \u25cf\u00a0Metrics-driven with the ability to target content based on engagement data \u25cf\u00a0Proactive, organized, and detail-oriented\u2014you own your stories and projects, from pitch to publication to promotion to reporting Other attributes that will help you in this role: \u25cf\u00a0Bachelor\u2019s degree in journalism, English, communications, or a related field \u25cf\u00a0Familiarity with CMS functionality (e.g. Wordpress, Sitecore) and html; project management applications (e.g. Microsoft Teams, Trello); audience listening tools (e.g. Buzzsumo, Anders Pink); and design software (Adobe Suite, Canva, InDesign) \u25cf\u00a0Strong pun game and a firm stance on the Oxford comma As part of the application process, please upload a professional writing sample (500-700) words (blog, journalism case study, etc.) ICF offers an excellent benefits package, an award winning talent development program, and fosters a highly skilled, energized and empowered workforce.\u00a0 Working at ICF Working at ICF means applying a passion for meaningful work with intellectual rigor to help solve the leading issues of our day. Smart, compassionate, innovative, committed, ICF employees tackle unprecedented challenges to benefit people, businesses, and governments around the globe. We believe in collaboration, mutual respect, open communication, and opportunity for growth. ICF\u2014together for tomorrow. About ICF ICF (NASDAQ:ICFI) is a global consulting and technology services provider with more than 5,000 professionals focused on making big things possible for our clients. We are business analysts, policy specialists, technologists, researchers, digital strategists, social scientists and creatives. Since 1969, government and commercial clients have worked with ICF to overcome their toughest challenges on issues that matter profoundly to their success. Come engage with us at . ICF is an equal opportunity employer that values diversity at all levels. (EOE \u2013 Minorities\/Females\/ Protected Veterans Status\/Disability Status\/Sexual Orientation\/Gender Identity) Pay Transparency Statement: For more information, please click here:

Company info

ICF International, Inc
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Company Profile
The firm combines passion for its work with industry expertise and innovative analytics to produce compelling results throughout the entire program lifecycle, from research and analysis through implementation and improvement.

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