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Job Details

PR/Mktg Manager

Company name
VCU Health System

Richmond, VA

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- Bachelors degree is required

VCU Health System's Transplant Program Administration is seeking a full time PR Manager to serve as the primary writer for internal and/or external marketing communications for the VCU Health System. Internal communications vehicles include employee newsletters, flyers, posters and Intranet information, the purpose of which is to promote employee satisfaction and pride in the organization and to enhance retention of current employees. External communications materials include external marketing materials, news articles, advertising, flyers, brochures, contributed articles, etc., the purpose of which is to enhance the image of the health system in the community, contribute to the increase of patient volumes and enhance recruitment efforts. Determines the content of publications, assigns or writes all articles, edits all articles and works with the graphic designer as needed for layout and design. This position also encompasses an account manager role that includes managing all ongoing projects to ensure that deadlines are met.


Responsible for the research and evaluation of the needs of employees in relation to workforce development and proposing programs to meet those needs. Development of programs that will address the projected shortage of health care professional staff.

Occasional evening and weekend work will be required.



Minimum of three (3) to five (5) years of marketing and public relations experience

Previous experience to effectively leverage communications outreach through social media

Previous experience in working with physicians, scientists and health care professionals

Previous experience in strategic development and execution of marketing plans including budget development and management

Previous program management experience or two (2) years of supervisory work experience

Previous experience with Microsoft Office applications and e-mail/calendaring software and customer relationship management tools (CRM)


Six (6) to eight (8) years of public relations experience

Three (3) years of supervisory work experience in a healthcare setting, preferably in an academic medical center

Previous experience related to consumer health

Previous experience working with multiple university and hospital departments as well as external customers and vendors to develop and produce communications materials


Qualified applicants will receive consideration for employment without regard to their protected veteran or disability status.


1: Days

Company info

VCU Health System
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Company Profile
VCU has a tradition of being first — a necessary practice when one is trying to provide the very best education in rapidly evolving times. We put one foot in front of the other, just like everybody else.We just happen to be one step ahead. Photo of first school of social work in the South First school of social work in the South The VCU School of Social Work was founded by a small group of Richmond citizens interested in improving the social conditions of Virginia’s urban and rural poor. Their efforts led to a training school for social workers, the first of its kind in the South. Today, the school is ranked 11th in the nation by U.S. News & World Report. VCU Medical Center physicians First organ transplants in Virginia Over the past 70 years, VCU Medical Center physicians performed the commonwealth’s first liver, kidney and heart transplants, as well as the East Coast’s first artificial heart transplant. Today, our transplant survival rates consistently meet or surpass the national average. Students at VCUQatar First American campus in Qatar VCU became the first university from the U.S. to operate a campus in Qatar, which now boasts programs from five other American universities, including Georgetown and Northwestern. In 2012, VCU opened VCUQatar House near the Richmond, Va., campus to continue to enhance our cross-cultural collaboration. L. Rice Education Building First LEED Platinum building in Virginia VCU built the first Platinum-level LEED structure in Virginia, located at the Inger and Walter Rice Center for Environmental Life Sciences, a research field station in Charles City County. Over the past five years, all new construction at VCU has met LEED Silver standards, at a minimum. VCU researchers Only university in Virginia to receive $20 million NIH grant to support translational research In 2010, VCU became the first and only university in Virginia to receive the $20 million Clinical and Translational Science Award from the National Institutes of Health to fund the VCU Center for Clinical and Translational Research. Our CCTR researchers serve as national leaders on research into women’s health, substance abuse and rehabilitation sciences. Only men’s basketball team to go from First Four to Final Four Our 2011 men’s basketball team was the first and only team to make it from the First Four to the Final Four — an NCAA Tournament run heralded as one of the greatest Cinderella stories of all time. During Coach Shaka Smart’s first four years at VCU, the team garnered 111 wins, the second highest for any NCAA Division I head coach in his or her first four seasons. 2011 VCU men's basketball team

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