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Senior PR Manager Industry Relations

Location
Bellevue, WA

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Expedia Are you looking for a new and exciting challenge? Expedia Group is the largest online travel company in the world, with an extensive portfolio that includes some of the worldu2019s leading online travel brands. Collectively, the Expedia Group brands cover virtually every aspect of researching, planning, and booking travel, from choosing the best airplane seat, to reading personal travel reviews of hotels, to planning what to do in a destination once you arrive. The Expedia group portfolio serves both leisure and business travelers with tastes and budgets ranging from low ego to luxury; from hotel to self-catering vacation rental. Lodging Partner Services (LPS), is the business division within Expedia Group responsible for the relationships we have with accommodation providers around the world. These partners include hotels (independent and chain), serviced apartments, and vacation rentals. What about the role? The Senior PR Manager, Industry Relations is a B2B role and weu2019re seeking someone passionate about promoting the benefits of working with Expedia Group to the hotel industry, while mitigating issues and generally leading Expediau2019s perception through engagement with the media and industry influencers. This role will be responsible for strategy development and execution using both in-house and agency resources. Currently the role will support the Industry Relations practice in North America, including both the United States and Canada. The role reports to the Director of Industry Relations for North America and Latin America and has one direct report u2013 a PR manager, Industry Relations in addition to handling agency resources This is a great opportunity to run a focused multinational industry relations effort for a leading travel and technology company. Responsibilities include: North American hotel trade PR strategy, including development and execution of plan that will include media relations programs, strategic speaking opportunities, creative story pitches, bylined articles, press releases and other media assets and efforts In this role, you will build PR plans for new product and feature launches Mining research and resources to deliver creative story opportunities Issues management and mitigation You will creating and maintain up-to-date media messaging, reactive Q&A, and media statements You will establish relationships with the media and analyst community Leading external PR agencies Process development, strategy, ongoing engagement with regional market management teams Leading conference/speaking opportunity prep including providing PR mentorship to leadership Regular engagement with internal subject matter experts; partners including legal and investor relations and executive leadership Maintaining editorial and event calendars Monthly reporting on results and activity What kind of experience do I need to apply? Experience in public relations in the hotel or technology industry preferred Proven record of success, leading issues-rich campaigns for other multinational businesses either in-house or in-agency Able to work effectively under deadline and handle multiple projects at a time Impeccable interpersonal skills and the ability to think on your feet and use your initiative Strong interpersonal skills required to manage our engagement and relationships within the company as well as with media, associations and PR agencies Excellent writing and communication skills Positive and self-motivated personality Creative thinker Requirements? Bacheloru2019s degree preferred 7 years of PR experience in a corporate or agency environment Background in travel or ecommerce industries helpful Familiarity with global business cultures u2013 ideally having previously worked in a multi-cultural environment/business Ability to travel for business when required Located in Seattle, New York, Miami, or Dallas About us: Our mission is to revolutionize travel through the power of technology. Collectively, the Expedia, Inc. brands cover virtually every aspect of researching, planning, and booking travel, from choosing the best airplane seat, to reading personal travel reviews of hotels, to planning what to do in a destination once you arrive. The Expedia, Inc. portfolio serves both leisure and business travelers with tastes and budgets ranging from modest to luxury. Expedia delivers consumer travel demand from nearly every continent to thousands of hotels and vacation rentals, hundreds of airlines, thousands of activities, and dozens of car rental companies and cruise lines. Expedia is committed to creating a versatile work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization. *LI-AS1 LPS-GPM-NA Expedia isu00a0committedu00a0to creating an inclusive worku00a0environmentu00a0with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

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