American Insurance Administrators, Inc
The Vice President, Communications, is responsible for directing the Aerospace Industries Association’s (AIA) advocacy and communications programs and activities, establishing the association as the premier association of the aerospace industry and its president & CEO as the industry's spokesperson.
This Vice President reports directly to the President and CEO and is responsible for developing and implementing a comprehensive communications strategy to support the association’s policy, industry advocacy, and membership goals. It provides brand leadership resulting in the positioning ofAIAas the premier organization in the U.S. representing the aerospace and defense industry.
The position will provide input, leadership, guidance, and direction for all communications activities of the association, ensuringAIA’s and the industry’s message swiftly and effectively reaches diverse domestic and international audiences (government and regulators, Congress, industry and opinion leaders, member companies, and the general public) through major media outlets as well as trade press and digital media.
AIA is proud to be an equal opportunity workplace, committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression or Veteran status. Consistent with our AIA’s commitment to be an Equal Opportunity Employer, we strongly believe that diversity contributes to a broader collective perspective that will consistently lead to a better organization and better results. We are working hard to increase the diversity of our team wherever we can and we actively encourage everyone to consider becoming a part of it.
Core Duties and Responsibilities:
This role will work withAIA’s senior leadership team to ensure that all communications efforts align withAIA’s mission, strategic plan, and overall objectives. In addition, the position will:
· Liaise with staff to identify potential media issues and develop effective strategies to promote and/or respond. Advise the president and professional staff on all communications matters; inform media about industry issues and developments; and provide direction and input for publication and related outreach efforts.
· In close coordination with the Strategy & Integration and Legislative Affairs divisions, develop and implement industry-wide campaigns as needed to advance aerospace and defense objectives. This could include: message development communications, white papers, reports, toolkits, grassroots activity, advertising, and earned media.
Oversee the development of all organizational communications including news releases, statements, op-eds, social media, letters to the editor, and other materials.
· Identify and develop speaking opportunities and other platforms for the president and senior staff that support the association’s policy and advocacy objectives. Oversee and delegate the development and production of all communication materials, articles, op-eds, letters to the editor, blogs and newsletter columns for the president's by-line.
· Develop and maintain an active network of public affairs contacts within the industry, federal agencies, the administration, international organizations, and other important sources. Work with other associations to identify common issues that are appropriate for concerted actions. Keep highly informed of industry developments through wide reading and contacts with industry and government officials.
· Develop and maintain a strong program of internal communications to AIA members both Full and Associate. Support the needs of AIA staff communications as well.
· Serve as staff liaison to the Communications Council, its executive committee, the Washington Public Relations Committee, and ad hoc project groups. Inform council members of fast-breaking developments and develop industry positions. Host informative local breakfast or luncheon meetings for the committee. Proactively develop communications plans for developing issues that may/will become important to our members, including crisis communications management.
· Provide direction and input for the association’s web page and blog as a front-line communications medium.
· Develop a cohesive narrative to present AIA's strategic priorities.
· Refine and implement an effective communications strategy to supportAIA’s strategic plan. This includes developing and expanding media and marketing and brand strategies.
Serve as primary media spokesperson for the association.
Plan, initiate and conduct media activities to ensure positive working relationships with national, regional, and local news media representatives and provide receptive outlets for news and information generated by the association.
Lead, manage, and mentor team of communications professionals.
Develop new and innovative strategies to raise public awareness and effectively communicate the issues important to the aerospace and defense industry to the general public.
· Develop, oversee and manage an annual budget for the communication function.
Staff of 5: Assistant Vice President of Communication, Director of Communication, Creative Director, Senior Writer/Editor, and (a shared) Administrative Assistant.
Ø Demonstrated experience as an executive in a company or association, with specific established expertise in communications;
Ø A minimum of five years’ in a senior management role in government, an association, aerospace-related corporation; or a public relations organization;
Ø Experience in the primary/senior communications role for more than three years;
Ø Direct experience working and/or pitching stories to media outlets, specific reporters, communication teams, etc.;
Ø Demonstrated experience and success in the use of technology as a management tool;
Ø Ability to effectively communicate the vision, programs and value of membership in AIA to maintain and increase membership including reaching and/or expanding into new or untapped markets;
Ø Experience in developing and managing departmental budgets;
Ø Superb interpersonal skills and demonstrated ability to work collegially with others and with the highest standards of integrity;
Ø First-rate personal, political, analytical and organizational skills;
Ø Ability to quickly get up to speed on complex technical and regulatory issues;
Ø Excellent communicator with great interpersonal and presentation skills, both for policy experts and the layperson;
Ø Ability to work independently as well as a team player in a multi-task work environment while producing the highest caliber work product in a timely manner;
Ø Self starter with a sense of humor and the ability to thrive in a fast moving and sometimes high pressure environment.
To Apply, please send the following documents to email@example.com
· Cover Letter
· Three (3) References [Name, Title, Contact information]
· List of Publications indicating authorship and/or oversight
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American Insurance Administrators, Inc
Website : http://www.aiaworld.com
In today´s economy, corporations need a professional insurance firm that can help plan for the unexpected and deliver meaningful risk management services and technology. These attributes define value in our business. AIA´s Property & Casualty Group believes insurance is part of a larger commitment to support the long-term financial goals of our clients. That´s why thousands entrust their insurance needs to us. Our core business is providing unique and innovative risk management solutions for corporate and personal clients throughout Central Pennsylvania, and beyond. The solutions we offer are supported by a diverse professional service team, our own proprietary technology and a risk control associate that has your individual needs in mind. Our services help control losses, lower insurance costs on a long term basis and protect the organization´s bottom line.