JOB SUMMARY: Under limited supervision, manages public relations for the **MEMBERS ONLY**SIGN UP NOW***..
Provides complete, understandable and accurate information about the **MEMBERS ONLY**SIGN UP NOW***. and its divisions to general public, project members, Tribal organizations and governmental agencies. Protects patient privacy and confidentiality according to HIPAA guidelines.
Writes, distributes and pitches press releases and advisories about personnel, programs, services and policies and manages a proactive media calendar in conjunction with other Marketing and Communication campaigns.
Responds to media inquiries and serves as spokesperson when appropriate. Coordinates interactions with media regarding personnel, programs, services and policies.
Encourages positive and discreet direction to controversial, sensitive or proprietary topics and assists in generating and implementing marketing strategies and tactics to achieve organizational objectives.
Manages special projects as required, including special events; researches scope of project, assigns resources. Compiles and analyzes data to monitor success of public relations efforts.
Serves as point-of-contact and coordinates official visits and tours of ANTHC operations.
Also serves as Public Information Officer lead for hospital emergency management needs.
Completes internal and external written and oral reports, talking points and materials professionally and in a timely manner.
Performs other duties as assigned.
KNOWLEDGE and SKILLS
Knowledge of professional public relations and communications concepts, principles and practices.
Knowledge of laws governing public information, freedom of information, HIPPA and proprietary information.
Knowledge of public relations and mass communication techniques.
Knowledge of applicable technologies, including Adobe Creative Suite
Knowledge of employee and patient privacy regulations.
Knowledge of business English, spelling, grammar and punctuation.
Knowledge of Tribal Health System.
Knowledge of Emergency Management and HICS.
Skill in developing public relations and internal corporate communications materials.
Skill in oral and written communication and public speaking.
Skill in assessing and prioritizing multiple tasks, projects and demands and project management.
Skill in presenting information to executive level management and external audiences.
Skill in analyzing health care issues and preparing public relations based on findings.
MINIMUM EDUCATION QUALIFICATION
Bachelor's degree in Journalism, Marketing, Communications or related field from an accredited college or university. Progressively responsible professional work-related experience, education, or training may be substituted on a year-for-year basis for college education.
MINIMUM EXPERIENCE QUALIFICATION
Non-supervisory – Eight (8) years experience in public relations, sales, or marketing, of which one (1) year must be in the health care industry.
Supervisory - One (1) year of supervisory experience.
MINIMUM CERTIFICATION QUALIFICATION
PREFERRED EDUCATION QUALIFICATION
PREFERRED EXPERIENCE QUALIFICATION
Experience working within the Alaska Tribal Health System is preferred.
PREFERRED CERTIFICATION QUALIFICATION
This position is expected to carry a cell phone and respond to media queries nights, weekends and holidays.
The following demands are representative of those that must be met by an employee to successfully perform the essential functions of this job:
Must be able to lift approximately 40 pounds.
ANMC is not a latex free facility; an employee should expect to work in an environment where latex may be present.
This position requires persistent repetitive movements of the hands, wrists and fingers and the ability to sit for long periods of time.
Requires routine walking, standing, stooping, reaching, stretching bending and carrying items.
May be required to work outside the traditional work schedule.
May be called out to work off-shift in emergency situations.
Anchorage, Alaska, United States